27-Aug-2010
21-Jun-2010
Promoting using Power Words
Category : Targeted Traffic
Word cannot only influence the minds of people but can entirely change their perception abut a particular thing. Words have the persuasion ability to entice and motivate. They’re used by political leaders, public relations personals, and even by parents to pass on their message. These words are known as power words and they can do marvels when used in advertizement.
New or improved words create a sense of curiosity. The clients get an impression that the product is something that is different from others and he tries to get it prior to anyone else does so as to have edge over others. The laundry products have always been advertized as new and improved, from years. Although it can be either new improved version of the existing product, but the power of both the words and the product reinforces each others strength.
Take for instance the line Money back guarantee, these power words helps earn the trust of the customer. It’s a must to print these words at the closing line of an advertizement. After this sentence, the techniques of payment and how money will be returned if the customer is not satisfied should be stated.
Most of the successful advertizements have a little known mystery that surely generated curiosity within the reader. People are knowledge thirsty, they want to know what others don’t know. They think that there’s some critical information they’re leaving out because of which they havent gained success in something particular.
Words Insider say that, is similar to secret. It gives out fact from some expertise that’s still unknown to the outside world and only if the client gives money, information will be divulged to him.
Free word in the headline of the message simply does wonders. The reader easily assimilates the message, unless and until something free is given to the buyer in reality. By any change, if the company tricks the customer into paying money for something, which was alleged to be free, the trust of the customer is lost at once. Usually the word FREE is spelled as FR~E on websites as ISP filters blocks messages having the actual word, considering it to be some kind of spam.
You is a very crucial word to be used in an advertisement. It directly points out the advantages to the customer, if he buys a particular product or service. Step into the shoes of the customer and attempt to note down the points which will be of benefit and what points will decrease the interest. The advantages then should be referred to the customer by addressing them with you. The customer feels that he is being directly talked to.
The word Immediately rings in the hand brake. It can be interpreted as Dont wait any longer, get it now! This motivates the buyer to take some essential and quick action.
Power in itself is a powerful word. Give that power to the consumer and see the magic. This gives the consumer a feeling that he can get possession of something that he lacked till now and this could make him achieve the impossible.
The basis of a successful advertisement is to understand the consumers needs and then design the advertisement accordingly. Just stating the advantages of using the product or service of the company isnt enough. Sentence should be so designed that the customer should see his advantage in the product. For instance, when advertising for a digital camera, just stating that the in-built memory of the camera is of 1 GB, wont do the trick. Instead, the sentence should be altered to enough memory to store 350 images or 50 videos. The answer to the problem of the buyer is reflected in this sentence. Ideas can be taken from advertizements of other similar brands like how the sentences are written and placed in an advertizement. After the sentence framing, adding up power words to spice up the advertizement will unquestionably make a victorious ad campaign.
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07-Jun-2010
Creating a “buzz” around products, services, businesses or an event is a demand from all clients. There’s no social media marketing wand that someone will wave and a aim audience will mechanically start hitting your site. And what works for one brand may not work for a different.
The formula of producing buzz doesn’t start from making a Blog or producing a video, it’s a social media strategy that encompasses social media and word-of-mouth commercialising. We have accumulated a list of social media tools that callers use to build their social media marketing mixes.
1. Blogs
Web logs have become a great instrument for social media marketing. First because, if optimised right, they can be used to drive traffic to a website. A good blog will help in producing internal links, fresh article, active community, or non-search engine hits.
Examples of popular blogs where you can create your account are: WordPress, Blog.com, Bloggers.com, Typepad, etc.
2. Microblogging
Like blogs, microblogs advise huge opportunities for business endorsement. That’s both through content consistency and good optimisation. Two of the most used are Posterous and Twitter.
3. Internet Video
The importance of online videos has rapidly expanded during the last few years. To read more on this topic, have a look at our blog on The Growing Importance of Online Video. Popular video partaking websites include YouTube and Vimeo.
4. Photosharing
Social media is all about sharing! Hence, there are numerous platforms that allow photo sharing with your friends. A few of them are: Flickr.com, Memeo.com, and Photobucket.com.
5. Podcasting
Podcasting is part of the new media instruments that are offered to both advertise your brand and your products/services. Check out Blip.fm or RadioPodcast.fr.
6. Presentation Sharing
Another great way to put your brand’s name in the foreground is by offering presentations on topics of interest for your audience on presentation sharing websites. They are progressively gaining in fame nowadays. A few of them are: SlideShare.net, MyPlick.com, Scribd.com, or AuthorSTREAM.com.
7. Social Networks: Applications, Fan Pages, Groups, and Personalities
Social networks are the place to deliver and promote yourself as well as to keep in touch with your aimed audience.
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21-May-2010
Everybody would like to know and check ways to increase traffic to their websites. Unfortunately this is not a simple push a button and you will receive more visitors to your internet site tip. It involves allot of hard work and patience. Hey isnt that what SEO (Search Engine Optimization) is totally about?
It means nil by getting a 1000 un-targeted visitors and hits to your site a day. What if those one thousand visitors were aim driven by any service your company has to offer? IM is not just about driving traffic to your website. It is about converting those visitors into sales leads.
49 tips on how to gain traffic to your website
- Pen and submit articles to the article directories.
- Leave commentaries on other peoples web log with a back link to your web site.
- Reply peoples questions on www.answers.yahoo.com
- Post in forums and have a link to your site in your signature.
- Write a press release and submit it to www.PRWeb.com
- Advertize your website in the appropriate category on www.CraigsList.com
- Give an unbiased recommendation on a product/service that you have used in exchange for a back link to your site.
- Start a blog and submit it to free blog directories.
- Manually submit your website to the major search engines.
- Optimise each page of your website for a special keyword or search phrase.
- Add a link in your email sig to your website. Its a free and easy way to get a little more traffic.
- Make a custom 404 error pages for your website redirecting people to your home page.
- Use PPC search engine advertisement.
- Add a bookmark this site link to your WebPages.
- Have a tell-a-friend form on your site.
- Send articles to ezines publishers that include a link to your website.
- Hold a brainsick content and make it go word of mouth.
- Give away a freebie to keep masses coming back to your site.
- Add an RSS feed to your blog.
- Submit your site to any associated niche directories on the net.
- Take part in a banner or link exchange program.
- Produce a software program and give it away for free.
- Purchase the misspellings or variations of your domain name, or those of your rivals.
- Buy a domain name related to your niche that is already receiving traffic and forward it to your site.
- Pass out business cards with your domain on them everyplace you go.
- Start and affiliate program and let your associates send you visitors.
- Start a page on social networking sites such as www.MySpace.com
- Submit a viral video to www.YouTube.com
- Conduct and publish surveys to your website.
- Find joint venture partners that will send you hits.
- Start your own newsletter or ezines.
- Use a auto responder or email campaign to keep people coming back to your site.
- Buy ads on other sites.
- Send a free copy of your product to other site owners in exchange for a product review.
- Trade or place classified ads on www.eBay.com or www.bidorbuy.co.za with a link to your site.
- Post free classified ads on any of the sites that allow them with a link to your site.
- Exchange reciprocal links with other associated websites.
- Network with other people at seminars or other live events.
- Purchase advertising in popular newsletters or ezines.
- Advertise on other products thank you pages.
- Produce a free eBook and broadcast it on the free eBook sites.
- Buy and use a memorable domain name.
- Arrange something controversial.
- Create an Amazon profile and submit reviews for books and other products that you have read.
- Start a lens on www.Squidoo.com.
- Use a traffic exchange.
- Get referrals from alike but non-competing sites.
- Create and sell a product with resell or giveaway rights.
- E-mail your list. If you dont have one, get one.
This isnt a listing of 50 ways to better the traffic to your website, only 49…
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26-Apr-2010
Anyone who has a website knows that if you dont get traffic you dont make sales. This is true whether you sell a service, books, clothing, or any other product. So how do you get potential customers? Well, theres the old-fashioned way of word-of-mouth advertising, which is great but can take years to build up a loyal following. You could rent an email list, but then youd be considered a Spammer if you contact people this way. Submitting articles to article directories is a good option, but still very slow.
One of the best ways to get instant and steady traffic is through RealTrafficSource.com. They will send as little as a thousand or up to three million visitors to your site, and their prices are really great. For instance, I can get 10,000 global target visitors to my site for less than $7.50. No, thats not a typo. Less than ten bucks for all that traffic? Do the math, if only 1% of these people buy something from you, thats still a far better deal than Google or Yahoo ads, or just about any other form of advertising you can think of.
Real Traffic Source can also get you 3,150 backlinks for $9.99 or 5,000 YouTube visitors for $15. Wow! Ive used a lot of different advertising sites and Real Traffic Source truly has unbeatable prices. Stop wasting valuable time and money and get some real visitors to your website today!
14-Apr-2010
The preparation is done, your blog or site is live. Youve chosen a hot niche/topic, ordered an amazing banner/header and chosen a theme if requiredyouve worked hard. You add useful article, affiliate links to high converting products, your own product linksbut there is a problem. You’ve no traffic. Without traffic, there’s no one to treasure your hard work and awe-inspiring content.
Without traffic, you are a nobody in the cyber world. Traffic is what gets the search engine idols to notice you. There is no one to click your affiliate links without traffic. But, it can get expensive pushing traffic to your site if you use some of the paid methods such as PPC.
There are nevertheless some very valid traffic developing methods that you can apply for free.
Lets analyse a few:
1) Forum Marketing: The worst think you can do is show up on forums and start casting off one liners with your signature and a link back to you blog. This is counted as spam and the only thing it will do for you is to get you banned. But, bulletin boards are an excellent place to get noticed with when you add great valuable content.
Obviously you want to choose forums that center on your particular topic or niche. Forums are a condensed density of the people that are interested in your nicheall placed in one spot. Make sure with each post, you leave your signature with a link to your product, website and or blog.
If you base yourself as a valued contributor then you will eventually be perceived as an expert and people will navigate to your blog or website to learn more.
2) Article marketing: There is a thirsty audience waiting for first-class articles to use on their own sites or blog and content directories is where they go looking. With articles, you dont want to fill the article with your links but use the writer resource/bio box provided to leave your signature and links.
You can employ the use of article directories to get your article listed in 100s of article directories. In addition, many directories also submit to ezine publishers.
Its always a good idea to track your articles by utilizing Google Alerts. If someone is routinely publishing your material, you may want to contact them and offer to submit your articles directly to them whenever you compose a new one.
3) Sign up on sites comparable to MyBlogLog and use their gizmo on your site. You can befriend additional bloggers and build your own community of followers with MyBlogLoga social community that you can tap into and get a orderly flow of traffic.
4) If you have an opt in form on your site, make sure to send an email out every time you create a new post. These people have already shown an interest by signing up to your blogkeep them informed and coming back.
5) Lets not blank out the basicsblog posting. You need to stay on top of your website or blog and keep it clean with new messages including using your keywords for SEO purposes. Ideally, your keywords should be in the title, the first paragraph and the last paragraph. But, only if it makes sense to do so.
6) Yahoo answers is an fantabulous way to get traffic and show off your expert knowledge. Look for questions in your area of expertise and provide useful answers. Its crucial that you add your link for point of reference.
7) Getting free traffic can be as easy as guest blogging on some high-ranking blogs but only if you can write well-informed, interesting, value filled posts that will profit them. Your link will then be added to your post and can bring in lots of free traffic your way.
Twitter: Lets not blank out Twitter. Twitter is here to stay and has become an priceless source of free traffic, so if you havent already, its time you took a firm look at it. As a matter of fact, every time you submit an article to Ezine the reader can tweet the title and link to it.
Once again, do not go on Twitter and begin spamming with links, links, links. That is what you will become known for. Instead, build up a flow of targeted followers by catering interesting tweets.
9) Build a Squidoo Lense: Squidoo pages are the perfect boulevard to get 1-way links to your blog. You can get direct traffic to your Squidoo lense if you use your long-tail keywords. Google loves Squidoo pages and using this formula will frequently get you placed in the top ten.
10) Video: produce and broadcast a video that includes a link back to your blog or website. Videos have taken over the cyberspace as most folks would rather watch a video than read a screen. People love them.
This by no means a comprehensive list as there are numerous more methods to drive free traffic. But, these are a few of the most important ones and will get you started. Dont be demoralized easily. It takes time for people to come across your new blog or website. You must be patient and systematically work towards your destination and if you do, I predict that you will reap the benefits.
Combine persistent and consistent activity with patience and before you know it you will have your own booming list of subscribers hungry to find out more from you.
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01-Apr-2010
Think about this for a moment…
1. Blogging: You need to blog daily in order to reap the rewards from search engine traffic and followers.
2. Twitter: You need to constantly post tweets to get people to notice you.
3. Articles: You need to write several articles a day to reap the benefits.
These all take SO MUCH TIME.
Yet, millions upon millions of people rely on all of the above to get traffic to their website.
It’s so time consuming, isn’t it?
Wouldn’t it be nice to have an cheap time saving solution which is easy and well proven?
You’ll have more time to work on your business.
You’ll have more time with your family.
You’ll have more time to do whatever you want.
Not to mention a HECK of a lot more traffic than the methods above are bringing you.
The secret?
Is this… ==> Real Traffic Source
What if there was a way for you to scoop up over 100,000 people onto your opt-in lists using this traffic provider?
How much would a list like that be worth to you?
My marketing friends just so happen to tap into this secret loophole which provides them with an practically endless stream of traffic and subscribers to their newsletters.
Think about all the methods that you use to drive traffic to your website.
How much time do you spend? Really think about this for a moment.
Are you using:
- Article marketing – Pay-per-click – Social Media – Twitter – Blogging – Link exchanges – Paid advertising – SEO – Or any of the 294,398+ methods?
What if you could use just ONE method that helps accomplish what you’re looking for…
Think About That!!!
18-Mar-2010
Presenting six ideas to help you begin your word of mouth marketing crusade:
1. Buy the branding rights to a viral E-book. Allow people to give away your free books to their visitors. Then, their visitors will likewise give it away. This will just proceed to spread your ad all over the Internet.
2. Whenever you have the ability to set up a forum or extra bulletin board, you really have a great instrument. Allow people to use your online message board for their own website. A lot of folks don’t have one. Just include your banner ad at the top of the board.
3. Do you have a knack for web blueprint? Produce some guides, artwork, etc. and upload them to your site. Then, allow for people to give away your free web design graphics, fonts, guides, etc. Just include your ad on them or ask people to hyperlink instantly to your web site. Be sure that you include a link back to your site in the copyright notice and require them to keep your copyright notification in tact.
4. Publish an E-book. Allow people to place an advertisement in your free E-book if, in exchange, they give away the E-book to their web visitors or E-zine subscribers.
5. Compose articles that refer to your product or service. Grant people to reprint your content on their internet site, in their E-zine, newsletter, magazine or E-books. Include your resource box and the option for article reprints at the bottom of each article.
6. You can easily get hold on products on the Internet that will pass out you a license allowing you to distribute the product free of charge to other people. Search those products that cater “branding rights”. That is where you can include your own name, website, and contact information.
24-Feb-2010
Forum marketing is one of the easiest ways to generate back links to your website, as well as potential subscribers and customers. With no shortage of active communities to choose from, regardless of your niche market, you can instantly develop an online reputation and reach out to prospects all within a few posts and a well crafted signature file, featuring links to your landing pages.
One thing to keep in mind when participating in online forums, is to start off slow and steady. You dont want to bust onto the scene, spamming the threads with a lot of me, too! responses, because it wont be long before you find yourself banned or simply ignored.
Be helpful, share tips, resources and information, and approach forum marketing in a similar way that you would approach social networking, by offering help and slowly building awareness of your brand.
When scouring for forums in your niche market,enter in keywords using the following format: your niche+forums or your niche+discussion board. This will bring up dozens of forums and active groups in your market. When creating your signature box, be sure to feature a free report or resource to entice people to click your link in the same way that you would create your article marketing resource boxes.
The easiest way to direct traffic to your website from a forum is by offering something of value, at no cost. Focus on building a list of active subscribers that you can follow up with in the future with both free content, balanced out with promotional offers.
You can locate the most popular forums in your market by visiting: http://www.Big-Boards.com
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