Can an eBook be your viral salesman? – The virus of marketing
In an article from 1996: “The Virus of Marketing”, viral marketing is defined as:
Think of a virus as the ultimate marketing program. When it comes to getting a message out with little time, minimal budgets, and maximum effect, nothing on earth beats a virus. Every marketer aims to have a dramatic impact on thinking and behavior in a target market; every successful virus does exactly that.”
An ebook that includes your marketing message and a link to your website is a proven technique in viral marketing. This method uses the multiplication effect to “explode” the distribution of your message by willing readers and visitors.
Using viral ebooks as a marketing method is cheap. It doesn’t take long to set up and it’s even quicker if you use rebrandable ebooks that have been written by others. Search and you will find lots of rebrandable ebooks that are available on whatever subject you are interested in and that apply to your e-business. One method of distributing the ebook is to offer it to visitors in exchange for subscribing to your newsletter. If they pass it on to their friends and family it will promote your business for you.
With a marketing ebook you can present your story in an effective way and include links to your web sales pages. Your ebook can become your best salesman….or virus…
First, your ebook needs to be interesting and informative. It always has links back to your web site and to your sales page.
Next, be sure that you have a section telling readers that they are free to give your ebook away. Let them know that they can post it on their site as a free download, that they can use it as a bonus, and that they can bundle it with other products. This is the way to create viral marketing for your products or services.
Tips: Upload your ebook to some of the ebook directories. Many let you send it in for free, or will let you post a link on their site to your ebook.
Just thought I would offer up this cool article rewriting tool. Picked this up on one of the forums and it is nothing short of awsome. Here are some the key points -
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4. Doesn’t eat up the resources
5. The software’s author is continuing to build additional capabilities into the software.
Go check it out:
Article Rewriter
It may be, but I guess not all people knows about the ebook and the another factor will be, if they are interested?
Great Tip, For sure you are a pretty rich person. Thanks for sharing the blessing.
@ dan – Thanks for the additional information. I love a site that has many people who respond to the topic.
Nice, How about some videos that shows how to do it?
Thanks for the feeds (info)
How can I add picture on my comment?
Is there any followups on this article? For me its already great but somehow kinda short in details. But I really love the post so I demand a second part of the article.
viral marketing is the best but you have to think of a great idea that goes viral’`,
viral marketing is of course the best way to market products on the internet;`”